Twitch

Men's Fashion

Is Fashion Sleeping on Twitch and Discord?

BoF’s Lei Takanashi joins Sheena Butler-Young to discuss how streamers and online communities are helping to shape young men’s taste in fashion, and what brands risk when they try to commercialise that influence. PODCASTTECHNOLOGY By

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Men's Fashion

How Twitch and Discord Are Shaping Menswear’s Next Generation

The livestreaming star’s new fashion line Vivet, debuted in New York on Saturday, owes aesthetic debts to Demna and Ye, but the spirit of community at the project’s core makes him more like Gen-Z’s answer to Virgil Abloh.

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