- INEGI
New-car dealers saw their highest sales volume so far this year in October, resulting in the sale of 137,438 units—a figure that exceeds last year’s result for the same month by 3.1%, according to preliminary data from INEGI.
This volume exceeds January’s deliveries by more than 5,000 vehicles; January had previously been the highest monthly total of 2026, with 132,217 units.
Based on these figures, sales of brand-new light- and medium-duty vehicles so far this year total 1,287,268 vehicles, representing a 4.8% increase compared to the first 10 months of last year and marking the highest figure since the government agency began tracking these statistics.
As is the case every month, it’s worth
As is the case every month, it’s worth noting that INEGI’s tally excludes several automakers that do not report their monthly results, including Tesla and several Chinese manufacturers such as BYD, which experts estimate sells more than 5,000 units per month and has a larger market share than its Chinese counterpart, MG.
Although several automakers posted double-digit sales increases last month, Geely stands out in particular, with sales of nearly 4,400 vehicles—a 75.8% increase over last year’s volume.
The Chinese brand has delivered a total of 40,310 units so far this year, which is 164% higher than the result for the first 10 months of 2025, and it is close to catching up with Ford in terms of market share.
Hyundai also posted a remarkable performance, recording
Hyundai also posted a remarkable performance, recording a 15.7% increase in sales with 5,314 units sold, bringing its year-to-date sales to nearly 45,700 vehicles—a 6.2% increase compared to last year
Mazda joined this trend with a 12.4% increase after delivering 10,436 vehicles in October. The Japanese automaker has sold more than 89,000 vehicles this year, representing 5.6% growth.
South Korea’s Kia reported sales of 10,401 units, a figure that exceeds last October’s volume by 10.3%. From January through October, the Hyundai subsidiary has delivered just under 92,500 vehicles, representing a 2.1% increase.
It was also a good month
It was also a good month for the market-leading automakers, which reported notable results, albeit in the single digits—as was the case with Nissan, which sold 24,512 vehicles, representing an 8% increase.
The automaker with the largest market share in terms of volume maintains marginal growth of 1.1% in year-to-date sales, which total 221,592 units.
General Motors, ranked second, recorded a 9.8% increase in deliveries of nearly 18,000 vehicles in October. With this result, it has sold a total of 164,572 vehicles this year, representing a 3.5% increase.
Volkswagen, meanwhile, saw its October sales drop
Volkswagen, meanwhile, saw its October sales drop by 6.4%, closing the month with 14,286 units, including those from its subsidiaries Audi, Porsche, Bentley, and SEAT. The German automaker has sold 140,237 units so far this year, a volume that represents 1.5% growth compared to the first 10 months of 2025.
Finally, Toyota reported a -12.4% drop after selling just under 10,500 vehicles in October. The Japanese brand has delivered 104,770 vehicles so far this year, a figure that is 2.4% higher than the result from a year ago.
