Harley-Davidson Isn’t Going To Save LiveWire, Says CEO
Harley-Davidson's new CEO, Artie Starrs, recently spoke about the future of the brand's all-electric offshoot, LiveWire, during the brand's Q3 investor call, and it was one that was straight to the point: Harley will not save LiveWire from bankruptcy, a rumored outcome of its internal restructuring plan.
