There are basically two ways to take on the industry giant Bear. Either you come up with something that’s completely useless, that no one asked for, or you really focus on what already works and say, “Yeah, I can do that… but spicy and cheap.” Chinese motorcycle manufacturer Benda is very clearly choosing option two,
Most companies make adjustments to the org chart when things aren’t going according to plan. Honda apparently looked at a fiscal year where its powersports and marine divisions exceeded their sales targets and decided it was The right time to start moving departments instead. It’s a bit like celebrating winning a race by rebuilding the
For years, electric motorcycles have lived in a weird little bubble. Each result came with a disclaimer. There was an asterisk on each platform. Every good finish was followed by some variation of “pretty impressive for an electric bike.” Honda’s RTL electric trials bike is probably reaching the point where this excuse will no longer