okuma fishing tackleA global leader in the fishing industry, celebrating 40 years of fishing tackle. Started as a specialized machining workshop in Taichung, Taiwan in 1986, Okuma has since become a top tier tackle brand, used for some of the toughest sportfish around the world. Creating deep symbiotic partnerships globally, translating accurate market insights into highly competitive tackle solutions and becoming an indispensable force in the global fishing industry. Reflecting their forty-year journey of perseverance and commitment to their proprietary brand, to create better products by understanding the fishermen who use their tackle. They are inviting fishermen to join them in celebrating this milestone with a curated set of three 40th anniversary films on the pillars that made Okuma possible.
News coverage on OutdoorHub
Okuma – in-house production
Pulling back the curtain to reveal the strong manufacturing ecosystem needed to produce high quality fishing gear from inception of design to finished product
Okuma – co-production
Showcasing close collaboration with global pro-anglers and partners to transform real-world experience into innovative products.
Okuma – Maritime Education
Emphasizing the brand’s dedication to strengthening fishing culture and its commitment to preserving the ecosystem that fishermen love and depend on.
Additionally, as part of the celebration, Okuma will launch a 40th anniversary commemorative reel in the 2026 iCast. This new spinning reel takes inspiration from the relationship between fishermen and the water. With high-impact aesthetics that symbolize Okuma’s passion for the sport of fishing.


“Reflecting on four decades of growth, Okuma’s success is built on a foundation of manufacturing excellence, long-term strategic vision and an unwavering commitment to sustainable, responsible growth over short-term profits,” said Charles Chang, President and Founder of Okuma Fishing Tackle. “As we look ahead, we recognize the complexities of the evolving global landscape, but remain confident in our direction. With continued investment in innovation, a deep respect for our heritage and a commitment to serving fishermen around the world, we are optimistic about the opportunities ahead.”

