a hublot big bang There has never been a quiet moment. That is the bottom line. It’s big, loud, obvious and completely uninterested in slipping under anyone’s radar without paying attention. You either like that kind of confidence, or you don’t, but no one has ever accused Hublot of being shy.
For summer 2026, the brand has toned down the Big Bang. Not in price. Certainly not in attitude. But in color.
The new Big Bang Summer collection takes Hublot’s familiar ceramic-heavy formula and covers it in pastel shades that feel more beach club than boardroom.
Pink, mint green, sky blue, peach and petrol blue are all in the mix, giving a striking personality to one of the most recognizable designs of modern watchmaking.
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The result is very Hublot. Flimsy from a distance, expensive up close, and impossible to fault with anything.
Connected: Hublot celebrates 20 years with a big bang in watches and wonders
A serious watch wearing summer colors
The stars of the collection are the Big Bang Summer multicolored ceramic models.
These are watches that look as if someone gave Hublot’s design team a jar of Mediterranean gelato and told them to never put it back. The case blends pink and mint green ceramic, while the bezel and caseback come in sky blue. It sounds chaotic on paper, but on the wrist it has that bright, shiny holiday-money energy that Hublot does better than almost anyone.
There are two versions of this.
The 42mm Big Bang Unico Chronograph is limited to 200 pieces and is priced at $34,300 ($49,000 AUD). It utilizes Hublot’s in-house HUB1280 automatic flyback chronograph movement with a 72-hour power reserve.
Then there is the 44mm Tourbillon. He takes the same pastel ceramic idea and transforms the dial into a transparent pink sapphire window, which shows off the movement beneath. It is limited to only 10 pieces and is priced at US$119,000 ($170,000 AUD).
The colors are soft, but the watches aren’t casual in any meaningful sense. A pastel Hublot is still a Hublot. The screws are still there. Openwork dials still exist. The technical flex is still there. The price tags are definitely still there.
It just happens to look ready for a yacht deck.
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This collection isn’t just about big statement pieces.
Hublot has also added three 33mm Big Bang Ceramic models in Peach, Mint Green and Petrol Blue. They’re cleaner, more monochrome, and potentially easier to wear than multi-colored pieces.
Each gets a matching ceramic case, bezel, dial, and rubber strap, giving the watches a full single-color look rather than a complete pastel cocktail.
They each cost US$15,500 ($22,000 AUD). That’s still a big buck, but these may be the most wearable pieces in the summer line. The 33 mm size has traditionally been positioned as a women’s model, but small luxury sports watches are having a moment, and a pastel ceramic Big Bang suddenly seems more relevant than a few years ago.
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There’s also a 42mm Big Bang Titanium Peach Ceramic model for anyone who wants a summer look without the colorful ceramic. It combines a titanium case with a peach ceramic bezel, a peach skeleton dial, and a matching rubber strap.
What Hublot has done here is simple. It made Big Bang feel like a season without making it disposable. These are not cheap novelty watches. They’re proper Hublot pieces dressed in colors that look like they belong by the pool, not locked inside a safe.
No doubt, this will upset the usual Hublot critics. But Hublot has never built its business around pleasing people who want cool watches.
The Big Bang Summer Collection is pastel, expensive and totally fuss-free. That’s probably why it works.
