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Audi Q7 gets price hike as SQ7 approaches $100,000

Audi Q7 gets price hike as SQ7 approaches $100,000

  • The 2027 Audi Q7 is $3,300 more expensive than before and now starts at $70,900.
  • The starting price of the 2027 Audi SQ7 has increased by $4,900 to $98,700.
  • The new Q7 and SQ7 will go on sale later this year.

Audi has given its mid-size Q7 SUV a major makeover for 2027 with new styling, updated powertrains and the latest technologies. When the Q7 goes on sale in the United States in the fourth quarter of this year, it will cost $3,300 more than before.

2027 Q7 will start $70,900More than $67,600 for the 2026 model. The Q7 comes standard with a twin-turbocharged 2.9-liter V6 engine, producing 429 horsepower and 442 pound-feet of torque. Audi claims the SUV will accelerate from zero to 60 mph in 4.8 seconds, which is 0.7 seconds quicker than before.

If that’s not enough performance, and you have the extra cash, you can opt for the more attractive SQ7. The high-performance SUV comes with a twin-turbocharged 4.0-liter V8, which produces 591 hp and 590 lb-ft of torque.

The SQ7 can accelerate to 60 mph in 3.7 seconds, an improvement of 0.3 seconds. it begins $98,700-$4,900 more than before. The 2027 Q7 will start arriving at dealers later this year.



Photo by: Audi

2027 Q7: price comparison

Audi has priced the Q7 to compete with the BMW X5, which in turn competes with the Mercedes-Benz GLE, but that’s not a fair comparison. The Q7 is slightly larger, offering three rows of seats compared to the standard two rows available in its German competitors.

This makes the Q7 the most expensive of the group, but not by a huge margin. The new 2027 BMW X5 has a starting price of $69,800 – $1,100 cheaper than the Q7. This is for the X5 40 with a 394-hp turbocharged 3.0-liter straight-six engine.

Like BMW and Audi, the GLE isn’t all-new for 2027, but Mercedes has given the SUV a major makeover for the upcoming model year. It hasn’t released pricing yet, but the 2026 GLE has a starting price of $62,250.

That’s significantly cheaper than the other two, but that price is for the GLE 350 with a 255-hp turbocharged 2.0-liter four-cylinder mild-hybrid engine. The 375-hp GLE 450 with the turbo 3.0-liter I6 hybrid costs more than the BMW or Audi – $72,250.

The 2027 GLE will continue to offer a 2.0-liter hybrid, which will help it beat the Q7 and X5.

Sample price
2027 audi q7 $70,900
2027 BMW X5 $69,800
2027 Mercedes-Benz GLE $62,250

Motor1’s Opinion: Audi has priced the new Q7 to compete with its German counterparts, adding updated engines, a new design and a focus on interior quality in an effort to boost sales. This SUV has tough competition from BMW and Mercedes, but Audi has tried its best. Now consumers will decide.

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