Spotify deepens its relationship with Amazon DSP. Now, advertisers using Amazon DSP are able to buy audio ads directly in podcasts on Spotify globally. Spotify says this opens up significant additional revenue opportunities for podcasting. Amazon DSP is a tool that also has partnerships with Disney+, Tubi, and Hulu, and reports show that over $60 billion was spent by advertisers on Amazon DSP last year.
Laura Mayer (brazen takeover targetABC News, Three Uncanny Four, Midroll, WNYC, etc.) released a book yesterday. Tryhard – A cautionary tale of getting in and out of work, a memoir of sorts, given our delusional obsession with work. We suspect there will be a lot to learn about the podcast industry; All reviews tell us it’s “laugh out loud, cry quietly”. It is available in hardback for delivery from today; Or as an e-book or audiobook from Apple. (These links are supported by Podnews).
