The scale of tariffs and truck demand
The latest ATD Truck Beat estimates truck orders from January through September 2026 likely totaled 150,987 for heavy-duty and 152,960 for medium-duty. Both totals are down 5-6% compared to the same 2025 period.
Trucks
Podcasts
Podcast Ads Offer Marketers Scale, Audience Engagement.
iHeartMedia is urging advertisers to focus on audience alignment, trusted podcast hosts and campaign measurement as they develop podcast advertising strategies, citing the medium’s growing reach and listener engagement.
Books
Literary Center » Michael Cunningham on the question of scale in writing
“It’s just a question of whether you’re looking through a telescope or a microscope.” This first appeared in Lit Hub art of writing Newsletter—Sign up here. Article continues after ad I don’t work on an epic scale, although my ambitions run more to epic proportions than I’d like to admit.It is a question of focus.
Cars
This Hot Wheels car covered 13,459 scale miles in five days
The biggest car news and reviews, no BS Our free daily newsletter delivers the stories that really matter straight to you every weekday. Sixty years ago, the Ford GT40 made history as the first (and so far only) American car to win the 24 Hours of Le Mans. In this anniversary year of Ford’s spectacular