marketing

Outdoors

I tested the V2 over bumpy roads to see if the marketing claims are true

Wesley Littlefield 07.06.26 The Rugged Road 45 V2 Ultralight High Performance Cooler is marketed as a lightweight alternative to the bulky, heavy coolers we typically use on our adventures. But is it durable, and does it live up to its claim of maintaining ice for up to 7 days? Keep reading my honest Rugged Road

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Cars

GM’s sales crown in jeopardy, Ford quality, and Chevy’s coveted marketing return

The biggest car news and reviews, no BS Our free daily newsletter delivers the stories that really matter straight to you every weekday. good morning and welcome downshiftor TDS for short, driveA morning news roundup that takes the latest automotive headlines from around the world and puts them in one place. downshift Summarizes the stories

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Cars

Ferrari has a new marketing boss after Lucknow launch

Ferrari has appointed a former BMW Italia executive to lead its marketing. Massimiliano di Silvestre will serve as Ferrari’s chief marketing and commercial officer. He replaces Enrico Galliera, who is leaving Ferrari after more than 16 years. Just a few weeks after announcing his departure from BMW Italia, Massimiliano Di Silvestre already has a new

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