Making his way down the Canyon of Heroes along lower Broadway this week, point guard Jalen Brunson hoisted the Larry O’Brien championship trophy aloft in his Rolex-clad arm as cheering spectators jostled for selfies and fist bumps. Of course, he had reason to be confident: After scoring 45 of the Knicks’ 94 points in Game
The final garment, which the brand produced in just a few days, is a white leather varsity jacket with a metal-studded collar, featuring Who Decides War’s signature Gothic window motif on the sleeves – suitably modified in blue and orange. Bravado and D’Amore changed the frontal Knicks logo to “Spike’s Favorite”, a version from the
A short reading list. Today in New York, you can’t go to lower Manhattan because the streets are filled with Knicks fans. My city is still on fire from their historic championship win last weekend. People who couldn’t name a single NBA player a month ago (ahem, that’s me) have developed expertise and regional patriotism
Nike’s Championship Tee design process began with looking at athlete and consumer insights. Interestingly, the brand said that this research was “specifically designed with the 14-17-year-old athlete in mind as the inspiration.” The company has “spent years studying” this teen demographic, and has found that “they are attracted to the new, the trendy, the different”