Toyota Says ‘Okei’ to America: Introducing the Scion by Toyota Brand and KEI-01
Texas (Nov. 10, 2026) – Yesterday, at simultaneous events in Ypsilanti Township, Michigan, and Frisco, Texas, Toyota Motor North America (TMNA) introduced Scion by Toyota, a new brand built around curiosity, possibility and the freedom to explore mobility in new ways. The company also unveiled the brand’s first vehicle, the KEI-01, an ultra-compact utility truck…
