How Loop Earplugs Grew From $100M To $250M: 6 Creator Marketing Lessons From Its CMO
Rob Weston, Chief Commercial and Marketing Officer at Loop Earplugs, laid out how the Belgian brand budgets for creators and celebrity partners as it grows from about $100 million in annual revenue to a projected $240 million to $250 million this year, in an episode of the “D2C Diaries” podcast posted to YouTube on October…