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Salomon stopped trying to be fashionable
And that is why fashion will not stop wearing it.
During Paris Men’s Fashion Week, new creative director Heikki Salonen had this simple thing to say about Salomon:
“Salomon is not a fashion house.”
So the brand is doubling down on what it does best. Serious mountain boots. actual performance. No styling tricks. The idea is honest: Make the product so good for the game that people incorporate it into the culture themselves.
In this way XT-6 became a prominent part of the city. And it is happening again in 2026.
Below are the pairs you keep seeing on the streets, in cafes, and out at shows. Plus, each one tastes like coffee. Because, somehow, it makes perfect sense.
Who are they for: Minimalists who want a pair that will hold up to rain, cold, travel, and daily urban life.
Why you should buy: Waterproof GORE-TEX, proven trail stability, and precise silhouette were the first to be adopted by the fashion crowd.
Coffee Energy: Flat white. reliable. balanced. Quietly excellent every day.
Who are they for: XT-6 size fans who want more texture and personality.
Why you should buy: Heritage materials, stitched SensiFit construction, increased depth without losing performance DNA.
Coffee Energy: Oat Latte. soft. Artificial. Same premise, more character.
Who are they for: Sneaker fans who love bold trail shapes with history and bite.
Why you should buy: Archival energy, stronger colors, more visual impact than the XT-6.
Coffee Energy: Espresso. Small strong. It’s impossible to ignore.
Who are they for: Those who prefer the rugged, equipment-first side of Salomon.
Why you should buy: All Terrain ContaGrip outsole, serious durability, a silhouette that feels like gear, not fashion.
Coffee Energy: Long black. no milk. no bullshit. Does the job properly.
Who are they for: For those who want to refine Salomon’s DNA through a fashion lens.
Why you should buy: Premium leather finish, mountaineering allusion, crossover appeal born from work with The Broken Arm.
Coffee Energy: Cortado. Equal parts work and finesse.
Who are they for: Runners and early adopters who want tomorrow’s icon today.
Why you should buy: Lightweight, sensitive, versatile on road, gravel and city parks.
Coffee Energy: Cold brew. smooth. Modern. Amazingly powerful.
Why do these work with modern wardrobes?
None of these were designed to be styled with wide trousers, technical jackets and minimalist coats. This is because the shape, color and technical integrity look real.
In 2026, menswear is moving towards functionality, durability and authenticity. Salomon represents all three without even trying.
That’s why you keep looking at them.
On the streets. In the cafe. And outside fashion week.
Fashionbeans’ editorial team is your trusted partner in redefining the style of the modern man. Founded in 2007, Fashionbeans has grown into a leading authority in men’s fashion, with millions of readers seeking practical advice, expert insight and real-world inspiration to organize their wardrobe and lifestyle.
Our editorial team has over 50 years of collective experience in fashion journalism, styling and retail. Each editor brings specialized expertise – from luxury fashion and sustainable style to the latest beauty technology and fragrance science. With backgrounds ranging from GQ and Esquire to personal styling for celebrities, our team makes sure every recommendation comes from a place of deep knowledge of the industry.
